Product Catalog is your centralized control center for everything you’re actively selling on Amazon.

It connects your live Seller account data with Data Dive tools, giving you one place to:

• See performance across all ASINs

• Monitor inventory levels

• Track listing changes

• View connected Niches

• View and create Rank Radars

Instead of switching between Seller Central, Rank Radar, and your Niches, Product Catalog brings everything into one operational view.

Before You Start

Product Catalog requires an active Amazon Seller account connection.

To connect or manage your Seller accounts, go to:

👉 https://2.datadive.tools/seller-accounts

From there, you can:

• Select an existing connected Seller account

• Create a new Amazon connection

Once connected, your products will populate inside Product Catalog automatically.

Why Use Product Catalog?

1. Full Performance Visibility

Instantly see:

• Total Sales

• Organic Sales

• Ads Sales

• Units Sold

Drill down per ASIN and understand how each product is performing.

2. Inventory Monitoring (Standard & Enterprise Only)

Avoid stock-related ranking drops.

Monitor:

• Stock

• Reserved

• Inbound

• Days of Stock

Quickly identify products at risk of going out of stock.

3. Listing Change Tracking & Performance Impact

Stay informed when your listings change and what happens after.

Product Catalog tracks:

• Main image updates
• Secondary image updates
• Title changes
• Bullet changes
• Description changes
• List price changes

For each change, you can see:

• What changed and when
• Previous vs current version
• Performance snapshot after the change (CVR and keyword rankings)
• Direct link to manage in Seller Central

Performance data becomes available a few days after the change and includes:

• Sales CVR (conversion rate)
• Top 10 keyword rankings
• Top 50 keyword rankings

This helps you:

• Detect unauthorized changes
• Monitor creative updates
• Evaluate how listings perform after changes
• Identify potential wins or negative impacts

Important:
Performance changes reflect what happened after the update, but may be influenced by other factors such as competition, inventory, or seasonality.

4. Direct Niche & Rank Radar Visibility

From each ASIN, you can see:

• Which Niches include that product

• Which Rank Radars are tracking it

You can also create:

• A new Niche

• A new Rank Radar

If a product is already tracked in another Rank Radar, you’ll receive an informational message. This does not prevent you from creating another tracker.

5. Works With Product Families

Switch between ASIN and Product Family views to:

• See family-level tracking

• Understand how variations are being monitored

• Align tracking structure with your catalog

Detailed Feature Breakdown

Account Level

Each connected Amazon marketplace displays:

• Number of ASINs

• Connection status

• Last update

If a connection is lost, you’ll see a reconnect prompt.

Sales Tab

Shows:

• Account-level performance summary

• Per-ASIN sales breakdown

• Organic vs Ads split

• Units sold

• Current stock

Filters available:

• ASIN

• Product Family

• Brand

Inventory Tab (Beta)

Shows:

• Total Stock

• Reserved

• Inbound

• Days of Stock per ASIN

Helps you identify inventory risk.

Listing Changes Tab (Beta)

Displays:

• Date of change

• Type of change (Image, Title, Content, Price)

• Previous vs current version

• Direct link to manage listing

Tracks only your own listings.
 

Performance After Changes

When enough time has passed after a listing update, Product Catalog will display performance metrics directly in the Listing Changes table.

You may see:

• CVR increase or decrease
• Ranking improvements or drops
• “Available in X days” while data is still being collected
• Options to create or unpause Rank Radar if tracking is not active

These metrics help you understand how your listings are trending after updates.

How Product Catalog Relates to Niches

• Product Catalog = What you actively sell in Amazon

• Niche = Keyword research workspace

A product in your Catalog is not automatically assigned to a Niche.
A Niche may include your ASIN without being structurally “owned” by it.

They serve different purposes but work together to give you visibility and control.

Product Catalog gives you operational clarity across performance, inventory, and tracking, all in one place.